On Monday January 12th, Mrs. Sokol's Sports Marketing class put what they've learned into action at the Senior Boys Basketball game. The class put together 3 promotional events in order to put more "fans in the stands."
In between quarter one and two - a Cardinal Race took place to entertain the fans.
At half-time - there was a shooting competition with a $25 Gift Card awarded to the winner.
In between quarter three and four - there was a 3-legged race with a $10 Subway card awarded to the winners.
The class put their advertising skills to work by creating posters, announcements, and social media posts in order to raise awareness before the game. Way to go Sports Marketing! The event drew double the amount of student fans as a normal game without promotions.
